MURDER IN THE FIRST // SEASON 2
Client: TNT
Digital Campaign
I undertook the pivotal role of conceptualizing and crafting the full spectrum of social assets, GIFs, digital banners, and immersive takeovers. These elements were meticulously designed to provide viewers with an immersive exploration of the gritty underbelly of San Francisco's criminal landscape, offering a nuanced glimpse into the city's complex crime.
CHARACTER QUOTES
Facebook Social Campaign
SEEDY SAN FRANCISCO
DUALITY
Facebook Social Campaign
GIFS
Facebook Social Campaign
BANNERS
TAKEOVERS
Creative Director: Philip Go
Jr. Art Director: Austin Greene
Designer: Susie Thai
Copywriter: Kaity Wong
Sr. Producer: Jessica Amen