MURDER IN THE FIRST // SEASON 2

Client: TNT

Digital Campaign

I undertook the pivotal role of conceptualizing and crafting the full spectrum of social assets, GIFs, digital banners, and immersive takeovers. These elements were meticulously designed to provide viewers with an immersive exploration of the gritty underbelly of San Francisco's criminal landscape, offering a nuanced glimpse into the city's complex crime.

 

CHARACTER QUOTES

Facebook Social Campaign


SEEDY SAN FRANCISCO


DUALITY

Facebook Social Campaign


GIFS

Facebook Social Campaign


BANNERS


TAKEOVERS


Creative Director: Philip Go

Jr. Art Director: Austin Greene

Designer: Susie Thai

Copywriter: Kaity Wong

Sr. Producer: Jessica Amen