THE WOLVERINE

Client: Fox

Social Campaign

In this social campaign, my goal was to help set the mood and style, while showing how strong and ferocious Wolverine can be. By using red, black, and white we connected with the old Japanese aesthetics while occasionally using a more modern and bright color palette to connect with a more current Japan. As a huge fan of Marvel properties and Wolverine, it was an honor to create content for this spectacular film.

I oversaw the design, styling, and layout of these social media assets, carefully selecting typefaces and textures that aligned with the film's aesthetic. Provided with an extensive collection of stills from the movie, I meticulously curated the images that best complemented each line of copy, ensuring a cohesive visual narrative.